BRICE VICK
POP STARZ, Artistic Director

Escorting celebrity recording artists to their peak and creating a vision that is unattainable by conformists, choreographer Brice D. Vick sinks his teeth into challenge and knows nothing but perfection. All of this is evident once he is seen in action.

His eclectic style is one that is readily admired and is rapidly becoming the standard for artists seeking to gain that critical edge while performing. Brice does not compare himself to anyone; he knows his craft is a gift. Coupled with confidence and humbleness, he stands outs amongst the best in his field.

“A lot professional choreographers go with what’s hot or the latest. I incorporate what’s hot, the feeling, the rhythm and the style of the artist. It is a pot of soup. Once you have those ingredients it will be different-like none other.”

Brice hurdled into the spotlight after choreographing a tantalizing number for Ashanti’s hit single, “Only You.” Silencing the critics forever, Vick delivers a highly acclaimed combination for his comrade and student Ashanti, casting a new dawn on the songstress who critics said, “could not dance.”

“Working with my personal friend Ashanti has been a blessing. Much to his credit, Brice has created an artistic outlet for himself and his dancers playing the dual role of dancer and choreographer with “Ashanti” and many other artists such as, R. Kelly, Christina Aguilera, Rah Diggah, Lenny Kravitz, Destiny's Child, Mobb Deep’s Prodigy, Sticky Fingaz,and Lauren Hill, He also specializes in grooming and polishing the movement of new recording artists and he has his fair share of choreographing national commercials under his belt.

As the in-house choreographer for The Inc. Records, he has choreographed Ashanti's stage shows, television appearances and award shows including the Lady of Soul, Soul Train Music Awards, The American Music Awards, The BET Music Awards and the MOBO Awards in London, as well as performances on MTV, ESPN, ABC, NBC and British television. He also choreographed the Ja Rule and Bobby Brown video Thug Lovin'. Just recently Brice choreographed the hot new rapper Remi Martin's video "Whateva".

Brice has also been featured in Dance Teacher Magazine, Dance Spirit Magazine where his work was said to be "hot and exciting." He was also featured on Inter-life Times Intimate Portrait on his ideas on choreography.

“I would say that I am humble down to earth professional with a strong belief in God. I am very outspoken and when it comes to my career I am a work horse. I would rather work hard than relax. "I want to work for what I believe in". Brice's hard work has paved the way to many successes, the highly sought after choreographer sees working hard as no option, and is excited to be the Artistic Director for the best Hip Hop/Pop dancers in the country . . . . . Pop Starz Production Company Dancers!!